Thursday, December 12, 2013

Final Portfolio and Self Assessment

Upload the Following projects to your Blog. Each project should be in it's own post. save the projects as a jpg before uploading. 
Projects
Descriptive Text using Grids
Magic Realism Using Scale
Photoshop text Effects
Illustrator Drawing
Graphic Abstraction - Logo Design Case Study
Posterized Illustrator portrait
Typographic Compositions

Self Assessment Questions
In each project's post briefly describe the project (look in the class blog for details) and answer the following questions:
What did I do to fulfill the creative requirements of the project? What software and tools did you use?
What was important about what I did?
Have I used this skill before? Are there areas in my life I could use them again?
Did I follow a certain routine with this project? Is there a pattern in how I completed the project? Do I usually make the same mistakes or use the same solutions?
What are 2-3 things you are proud of? Explain why? What is something you could improve upon? How?


Thursday, December 5, 2013

Typographic Compositions

Consider letters as shapes....do not think of them as symbols for sounds.

Create a series (9) of abstract typographic compositions in Photoshop.

Consider the elements of design as you compose. Balance-Contrast-Scale-Repetition-Rhythm-Unity-Positive/Negative Space

Size and resolution: 11x11 inches 300 dp - Black and White Fonts only

3 should use a single font and Letter. Example: Univers Bold, Letter B

3 should use a single Font Family and up to 3 Letters. Example Bodoni font family, A, M, V

3 Should be free form. Use any font family and any letters.


Friday, November 22, 2013

Complete Stationery Design and Continue Posterized Portrait

Today is an in-class work day.
You should be wrapping up your stationery design and posting the logo case study on your blog. Many of you have begun and are working your Ilustrator portrait.

Please don't forget to send me your blog address.

Tuesday, November 12, 2013

Finalizing Your Logo

At this point you should be creating multiple variations of your logo (in Illustrator). Experiment with color, typography, and layout.

Make sure you write down the color choices in hexadecimal colors and the typeface that you used.

Arrange at least 10 versions and choose your favorite.




Friday, November 1, 2013

Scan and trace your logo

Today you will scan your logo and begin tracing it into Illustrator.

At this point trace your logo using only black and white.

We will have a critique on the digitized artwork next Wednesday, November 6.

Monday, October 28, 2013

Critique - Wednesday, October 30

We will have a critique this Wednesday. 

You will display:

10 refined logo sketches from your best initial thumbnails

Integrate typography into at least 5 of those designs

Logo Design - Working with Typography


Typography Exercise - Your Name and Personality in Text
Type your first and last name in a variety of ways, arriving finally at five designs that visually convey your personality.
This exercise will help you integrate creative use of typography with your logo sketches.
After you have completed this assignment begin using these ideas into your logo ideas.
 

1. Using Adobe PhotoShop, on one page create an 8.5x11 inch layout in which your name (first and last, with middle name optional) is displayed 30 times, each time using a different typeface (font), sizing each at 16-24 points.
 
2. On a second page record three to five adjectives or brief phrases that describe your personality. Using the rest of the same page, make five designs for your name using typefaces that express your personality or spirit especially well.  

Give careful consideration to the positive and negative shapes within and between the letters. Make the proportions, textures, values, and directions of the letters important to each design. You are free to alter the look of your name by varying typefaces, weights, color, pattern, background color or texture, direction of the letters, and different sizes -- within any line of text.

3. On a third page create 3 design ideas that you could use in your logo.